Copy driven by story and strategy for your small but mighty women-owned business.

Keep the conversion focus. Make your message actually fun to read.

Line drawing of a flower resting on the pages of a book.

Website Copy

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Blogs

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Newsletters

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Content Strategy

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Website Copy ☾ Blogs ☾ Newsletters ☾ Content Strategy ☾

Green gingham on linen.
A woman with dark wavy hair, wearing a white shirt, is laughs and holds her phone, sitting at a white table with a bouquet of white flowers and notebooks in front of her.
Sketch of a stack of books with visible spines and pages, drawn in dark brown lines.
Sketch of a stack of books with visible spines and pages, drawn in dark brown lines.

Sound familiar?

You’re incredible at what you do. Writing about it? Mmm…not so much. 

You built this business with a dream, a plan, and some seriously scrappy DIY skills. 

So when the copy tasks start piling up (that website refresh, sales page, the newsletter you’ve been “getting to” since spring), it’s not just another to-do. 

It’s your voice, your people, your freakin’ livelihood…

A blank white textured background.

And handing that off to just anyone? Absolutely terrifying.

What if it sounds wrong? Or you spend more time fixing it than you would’ve writing it yourself? 

You don’t have to settle for a bot that sounds like everybody else on the internet or carve out time you don’t have. 

You just have to find a copywriter you trust. 

Lucky for you, that’s my whole thing.

Tag me in. 

A woman with long dark hair, dressed in a white shirt and jeans, sitting on the floor and writing in a notebook.
A smiling woman sitting on a sofa in a cozy living room.
A smiling woman sitting on a sofa in a cozy living room.

real client feedback

“When I was working on my recent website update, I found it almost impossible to write about myself. Ellen was key to helping me take all my notes and turn them into cohesive web copy. She gave me an incredible launching point, and allowed me to launch my website updates weeks (months?) faster than I would have working alone.”

Jessica Rickel
Founder & Community Strategist

real client feedback

“I got the pleasure of working with Ellen for my website copy and she went above and beyond in framing out each and every page. She knew what I needed before I did and she has this incredible ability to learn someone's voice and craft a message that feels like it's coming straight from them.”

Christine Thomas
Family & Newborn Photographer

Light blue and white checkered fabric pattern.

Match Test

Should We Work Together?

(Spoiler: probably.) Let’s settle this the 90s’ Cosmo mag quiz way. Check every one that sounds like you:

A black checkmark inside a square outline on a black background
Empty white square with a thin black border.
Empty white square with a thin black border.
Black checkmark inside a black square outline
Empty white square with a thin black border.
Empty white square with a thin black border.
Checkmark inside a square box
Blank white square with a black border
Blank white square with a black border

You’re tired of DIYing it with an overloaded brain + an AI bot that just doesn’t get it.

The copy tasks are stacking up fast + you need somebody to take it off your hands yesterday.

You’re ready to level up your copy or content (or both!), but don’t have the headspace to take it on yourself.

Checked even one? We’re a match.

The good news? This is where things get easier.

Illustration of a quill and ink jar.
Illustration of a quill and ink jar.
Close-up of a logo with the words 'Crescent Moon Writing Co.' arranged in an oval shape.
Empty white textured paper
A lavender oval logo with black text that reads 'Crescent Moon Writing Co' and a large 'CM' in the center.

Not Convinced?

Here’s what my ambitious & iconic clients are saying.

White paper texture.

“I’M SORRY FOR YELLING IN ALL CAPS BUT YOU ABSOLUTELY NAILED THIS.”

Chelsea Quint
Fractional CMO

A young woman with long dark hair laughing and posing with her arms behind her head against a plain white wall.

“No need to check on this. Ellen kills her blogs every time! Trust her.”

Kate Dwinell
Operations Agency Founder

Off-white textured paper.

“Oh - Em - Gee!  This copy makes my heart happy. I'm excited to get it LIVE on my homepage”


Jamie Cruice
Massage Therapist

A woman with long hair, glasses, and a gray sweater smiling and looking to the side indoors.
Paper texture in a creamy white color.
Close-up of a circular logo with the words 'Crescent Moon Writing Co.'
Close-up of a circular logo with the words 'Crescent Moon Writing Co.'
Logo for Crescent Moon Writing Co. featuring a black 'C' and 'M' in the center, with the words 'Crescent Moon' at the top and 'Writing Co.' at the bottom, all on a purple background.
Logo for Crescent Moon Writing Co. featuring a black 'C' and 'M' in the center, with the words 'Crescent Moon' at the top and 'Writing Co.' at the bottom, all on a purple background.
A smiling woman with long dark hair, wearing a purple top and gray cardigan, sitting by a fountain outdoors.

Services & Pricing

Pick Your Level of “Take This Off My Plate”

Every project starts with in-depth research and ends with copy that sounds like you. 

Two rounds of revisions are included, so nothing goes live until you love it.

Close-up view of a textured, checkered fabric pattern in light green and white.
A beige sofa with a cream-colored blanket draped over the armrest. On the sofa's wooden armrest, there's a closed laptop with a notebook and a pen on top. In the background, a white vase with white flowers and dark green leaves is placed on a white side table against white paneled walls.

Option One

Blogs, Newsletters, & Content Strategy

Content that gets found and read. I handle the SEO research, the outline, and the writing so your blog and inbox stay full of words that sound like you (oh, and bring in the right people).

Investment From: $350.00

A desk with a potted hydrangea plant, a keyboard, and a vintage Remington typewriter on a white surface.
Person wearing a white button-up shirt holding a closed silver MacBook laptop, standing near a window with natural light.

Option Two

Website Copy

A website that finally sounds like the brilliant business behind it. Audience research, messaging strategy, header options, and layout suggestions come with every page.

Investment From: $2500.00

Pastel gingham on linen.
A woman sitting at a white desk looking at her smartphone, with a pink mug, a closed notebook with glasses and a pen on top, and a vase with white flowers in the background, near sheer white curtains.

Option 3

Monthly Retainers

Skip the blank page for good with a steady writing partner who already knows your voice. Pick the level of support that fits your business now and change as you grow. 

Investment From: $900.00

Not sure which fits or need something else? Drop me a line and we’ll figure it out together.

Crescent Moon Writing Co

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About The Founder

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Crescent Moon Writing Co ☾ About The Founder ☾

A woman sitting on a beige couch holding a mug of coffee, smiling, with a large green plant and white curtains in the background.
A woman sitting on a beige couch holding a mug of coffee, smiling, with a large green plant and white curtains in the background.

hi, I’m Ellen

Your go-to copywriter who’s got your voice, your brand, & your back.

Let’s face it: writing about your own business is hard. That’s why I help women-owned businesses create story-focused copy that hits converts so you can skip the stress of the blank page and get back to doing what you love. 

You name it, I’ve written it: website copy, whitepapers, social media captions, client delivery emails (oh my). I specialize in the words that make you money: website copy, blogs, newsletters, and email campaigns. 

And with over a decade of marketing experience (including 5 years as copy chief) and a B.A. in English Literature, I know exactly what it takes to get your dream clients to slap down the credit card.

Black and white line drawing of an open book.
Teal colored logo with black text reading 'Crescent Moon Writing Co' and a central stylized 'C M' inside an oval shape.
Lavender-colored logo with black text reading 'Crescent Moon Writing Co' and a central stylized 'C M' inside an oval shape.
Light green gingham on linen.

Let’s Talk

Ready to hand that copy task off?

Share a few details about what you need (messy is fine), and I’ll get back to you within 2 business days.

Before You Go

Frequently Asked Questions

A blank, textured white background with no discernible objects.
Purple gingham on linen.
Sage-colored logo with black text reading 'Crescent Moon Writing Co' and a central stylized 'C M' inside an oval shape.
Teal-colored logo with black text reading 'Crescent Moon Writing Co' and a central stylized 'C M' inside an oval shape.
Person holding a closed MacBook with Apple logo, wearing a white button-up shirt with rolled-up sleeves, standing indoors near a window.

Check out this Freebie

Here’s where we plug what the lead magnet can do for your client.

Tell them some more about what to expect from the download. Just a few short sentences should do the job.

You can also replace the photo to the left with an associated graphic (or book me for my support in that) or you can add a different photo.